Using Facebook as an Informal Learning Environment

Jeff Cain
Anne Policastri



Facebook, Social media, Web 2.0, Teaching, Learning, Business


100 of 128 students enrolled in an online course joined a supplementary Facebook group as a means of bringing in experts and creating an informal enhancement of their learning experience. Survey results indicate that students enjoyed the activity of using Facebook in the course, thought it helped enhance their learning, and enjoyed having access to experts external to their classroom context. The design was found to be successful in this course context, but researchers were unsure as to whether the model used would be as successful in contexts with different outcomes or objectives.

APA Citation

Cain, J. & A. Policastri. (2011). Instructional design and assessment: Using Facebook as an informal learning environment. American Journal of Pharmaceutical Education, 75(10), 1-8.

About the Study

Links to Article
Mode Technology-enhanced
Publication Type Journal Article
In Publication
Type of Research Mixed methods
Research Design Survey research (qualitative or quantitative)
Intervention/Areas of Study Social media
Level of Analysis Student-level
Specific Populations Examined Graduates
Peer-Reviewed Yes
Specific Institutional Characteristics of Interest
Specific Course or Program Characteristics Professions
Outcome Variables of Interest Satisfaction
Student Sample Size 100-199
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